About Cookies

On the e-shop of Complete BARF s.r.o. (hereinafter referred to as "We" or "Complete BARF"), www.barf-pro-psy.cz (hereinafter referred to as the "Website"), we use so-called cookies. These are small text files stored on your device, e.g. your phone or computer, when you visit Our website. These files contain a small amount of information that, among other things, subsequently helps to improve the user experience on the Internet and can adapt the content offered to your preferences.

You can customize cookies by category, in accordance with your own preferences.

You can express your consent to the use or rejection of cookies by checking the box in the so-called cookies bar, and you can change their settings at any time under the link "Edit cookie settings" in the footer of the Website or you can customize their use in the settings of your Internet browser.

On the Website, Complete BARF uses necessary cookies and subsequently cookies and similar tools for analytics (preferences), statistics and marketing purposes. The tools mentioned are used to personalize content and advertisements, provide social media functions and analyze website traffic. Complete BARF shares information about how the Website is used with its partners for social media, advertising and analytics. The partners may combine this data with other information that you have provided to them or that you have obtained as a result of your use of their services.

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Purposes of using tools on the website:

Essential cookies

Essential cookies help make the Website usable by enabling basic functions such as page navigation and access to secure sections of the Website. The Website cannot function properly without these cookies.

Preferences (analytics)

Processing for these purposes allows us to remember information that changes how the Website behaves or looks. This is, for example, your preferred language or the region you are in. They also help us improve the way the Website works, for example by making it easier for users to find what they are looking for. We also use these tools to analyze and regularly improve the functionality of our Website.

Statistics

Processing for statistical purposes helps us understand how visitors use the Website. The data is collected based on your consent.

Marketing

Processing for these purposes helps us track visitors to the Website. The intention is to display content or advertising that is relevant and interesting to the individual user, thereby helping to improve the user experience on the Internet and at the same time making it more valuable to third-party publishers and advertisers, including by using other information that we have or that the advertising system provider makes available, for example, through other tools or services. Processing for these purposes only takes place based on your consent.

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We use the following third-party tools on the Website:

Marketing Tools and Their Purpose

Google Ads

Advertising and evaluation in the Google and YouTube search and content networks

Advertising Manager Meta

Advertising on social networks and with Meta partners

Sklik

Advertising and its evaluation in Seznam search, in the Seznam content network and with the company's partners

Microsoft Advertising

Advertising and evaluation on the Microsoft search and content network and with its partners

 

Analytical tools and their purpose

Google Tag Manager

Managing tags on websites

Cookiebot

Managing cookies and website user consent

On the Websites, Complete BARF, and hence the company Shoptet, which provides the e-shop solution for the Websites, also uses Google Tag Manager services (more information on privacy HERE). This is a technical platform that facilitates the provision and management of other web services and programs for tracking Websites using so-called "tags". In this context, Google stores cookies on your device and analyzes the use of tracking tools for your behavior when browsing the Websites. This data sent by individual tags is combined under a uniform user interface, stored and processed. When using the Websites by activating Google tags, data such as your IP address and your user activity are transmitted to Google's servers, which may also be processed and stored outside the EU, e.g. in the USA, while complying with the relevant security standards. The tracking tools used within the Google Tag Manager service ensure the anonymization of source codes using the Google address manager before transmission. Google Tag Manager can therefore only collect IP addresses anonymously through so-called IP masking.

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Specific overview of tools and files:

Another way to get more information about cookies and possibly their current list is to search for them through individual internet browsers, most often in the Developer Tools section.